IDC Insights:
 
ENERGY
 
FINANCIAL
 
GOVERNMENT
 
HEALTH
 
MANUFACTURING
 
RETAIL
 
 
 
Industry Focus:
  • Energy
  • Financial
  • Government
  • Health
  • Manufacturing
  • Retail
  • IDC Insights lines of business assist businesses and IT leaders in making more effective technology decisions by providing insightful fact-based research and consulting services. Our global research and analysis is focused on mitigating technology risks and maximizing the effectiveness of IT investments.

    Areas of expertise:
  • Smart Grid
  • Clean Energy
  • Smart Oil & Gas
  • IDC Energy Insights assists energy businesses and IT leaders in making more effective technology decisions by providing insightful fact-based research and consulting services. Our global research analyzes and advises on business and technology issues facing the utility and oil & gas industries.

    Areas of expertise:
  • Mobile Banking and Payment
  • Enterprise Risk Management
  • Cash Management & Liquidity
  • Buy Side Operations
  • IDC Financial Insights assists financial services business and IT leaders in making more effective technology decisions by providing insightful fact-based research and consulting services. Our global research analyzes and advises on business and technology issues facing the banking, insurance, and securities and investments industries.

    Areas of expertise:
  • Infrastructure Consolidation
  • Open Government
  • IDC Government Insights assists Government and IT leaders in making more effective technology decisions by providing insightful fact-based research and consulting services. Our global research analyzes and advises on business and technology issues facing the Federal/Central and local/provincial Governments.

    Areas of expertise:
  • EMR and EHR for Providers
  • Connected Health
  • Healthcare Industry Reform
  • Life Sciences Value Chain
  • IDC Health Insights assists health businesses and IT leaders in making more effective technology decisions by providing insightful fact-based research and consulting services. Our global research analyzes and advises on business and technology issues facing the payer, provider and life sciences industries.

    Areas of expertise:
  • Supply Chain Modernization
  • Next Generation Product Lifecycle Management
  • Operational Technology
  • IDC Manufacturing Insights assists manufacturing businesses and IT leaders in making more effective technology decisions by providing insightful fact-based research and consulting services. Our global research analyzes and advises on business and technology issues associated with design, development and distribution of goods across markets.

    Areas of expertise:
  • Retail PLM and Sourcing Optimization
  • Customer Experience (Retail Omnichannel)
  • Merchandising Strategies
  • IDC Retail Insights assists retail businesses and IT leaders in making more effective technology decisions by providing insightful fact-based research and consulting services. Our global research analyzes and advises on business and technology issues facing the retail industry.

     
    Integrated Marketing Programs

    We Help You Reach Your Customers and Prospects
    Where they search for information
    In the media they read
    At the events they attend

    Putting IDC's Global Industry Insight and Intelligence Into Context

    IDC Integrated Marketing Programs deliver end-to-end value through reliable industry research and insights, complemented by strategic execution of market awareness and demand generation activities. We leverage our rich base of market intelligence in the form of industry leading events, insightful content-based and multimedia deliverables, as well as workshop-oriented educational programs.

    IDC’s Integrated Marketing Programs team works with you to identify and implement the most appropriate tools and services to enhance your business and marketing strategies. With our reliable data-driven research, market intelligence, and range of industry coverage, IDC can help ICT vendors and end users gain the elusive competitive edge necessary in today’s dynamic business climate.

    IDC’s integrated portfolio of offerings is designed to address audiences at every level. From customized content in print and multimedia formats, to exclusive focus group briefings, emerging technology programs, and regional roadshows, our clients have access to an array of go-to-market options that can help them reach out to target customers.

    A Successful Partnership

    When it comes to making decisions about technology, IDC is one of the most respected sources of independent analyst insight and advice worldwide. Technology purchasers and influencers not only value our opinion and analysis, they actively seek it out.

    Partnering with IDC means that you will be working with a credible organization that is truly objective with respect to the vendor community, and one that understands the technology landscape and what technology users are looking for. This ongoing commitment to independent and reliable research makes us one of the most sought-after sources for IT industry intelligence and advice.

    With the largest number of industry analysts covering the Asia/Pacific region, IDC’s leading value proposition is its ability to provide the latest insights and deliver the most relevant topics to the ICT community. 
    IDC GO-TO-MARKET Services (GMS)

    IDC Go-to-Market Services (GMS) is a team of content-based marketing consultants dedicated to helping you leverage relevant IDC content and our custom services in your marketing initiatives to reach technology purchasers and influencers. Throughout each engagement we provide insights and best practices on achieving the best results with your selected program elements.

    Our expertise, flexible business model, and range of offerings enable our team to support your marketing programs from a single call-to-action incentive to a broad global media campaign.

    >> More about GMS Services
    IDC Event Marketing Services (EMS)

    IDC's wide range of events — in terms of both format and topic focus — are designed to strategically position your company, grow your market share, and retain customers in an increasingly competitive global market. IDC events create an environment in which your team can strengthen relationships with long-time customers, and at the same time, gain exposure to new potential clients.

    Sponsors of IDC events can establish their companies as thought leaders in a variety of fields by co-branding with IDC in forums around Asia/Pacific to address topical industry issues, emerging technologies, and the latest in change management. IDC creates an unparalleled platform for sponsors and participants to exchange opinions, ideas and information, and to network with influential industry opinion leaders, business decision makers, and potential commercial partners.

    >> More about EMS Services

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